So, here’s the deal. Gen Z isn’t tuning into sports.

In fact, 61% prefer fast-paced, life-or-death action, but instead of the game, they’re finding it in horror movies.

You know the drill.

In every horror movie, there’s always that one character who trips, gets caught, or just isn’t fast enough to escape.

And let’s be honest, they could use some serious help.

So, instead of signing athletes, we decided to sign the characters who really needed us.

Now, an NIL deal usually means partnering with athletes to boost a brand.

But we’ve flipped that idea into Horror NIL Deals: performance contracts for horror’s most iconic victims,
giving them the footwear they need to outrun their fate.

We’ve designed special sneakers with Swiss engineering to help them escape.

We’re rewriting those legendary chase scenes, making sure the right shoes make all the difference.

Because in horror and running, every second counts.